About Us
Founder
Michelle Seay Baker, APR, has been helping businesses grow for more than 25 years with integrated, multi-channel marketing strategies that have increased revenue by as much as 50% YoY.
Michelle is a Fractional CMO and full-stack marketer with a special passion for market research, strategic planning and positioning to help companies differentiate in a competitive market and build a strong foundation to grow upon. She also excels in helping companies better track their data to optimize campaign results and marketing ROI.
She has experience working with B2B and B2C companies in software/SaaS, health tech, manufacturing, credit unions, banking, insurance, healthcare, restaurants, coaching, non-profits and more.
Team
Michelle is joined by experts in areas including marketing, public relations, market research and analytics.
Types of expertise on tap includes:
Qualitative (Customer Interviews)
Quantitative (Surveys)
UI/UX (Website analysis and optimization)
SEO (on-page, off-page and technical)
AI tools (consumer preferences, competitor analysis and more)
Marketing Automation/CRM Optimization
Brand Strategy
Website Design
PPC, social media, content & more